Undergraduate Marketing Intern

My role consisted of content creation for Instagram including wall and story graphics geared towards a student and academic audience. Responsibilities included promoting the admissions brand on social media (Instagram in particular) through planned posts, campaigns, and engagement, keeping in line with the Admission Office brand and brand voice; providing campus, community and event photography for the social channels; researching and creating strategy for and launch new social channels as requested; practicing “social listening” for the brand; and assisting as the Enrollment Marketing Director at request.